The power of storytelling: how salon owners can grow their business and boost sales
By weaving authentic stories into emails, consultations and retail conversations, salon and spa you can fill appointment books, strengthen client loyalty and increase product sales.
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The skin’s immune system: how inflammation starts and how therapists can support it
Understanding the skin’s immune system helps therapists manage inflammation more effectively, leading to calmer, healthier results for clients.
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PCOS and facial waxing – what you need to know
Polycystic Ovary Syndrome (PCOS) is a condition that affects how a woman’s ovaries work and can cause skin to become sensitive. On top of this, excess hair can appear. We explore how to perform a facial wax on clients safely
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What is NAD+ and how is it used in skincare?
NAD+ is emerging as a powerful skincare ingredient, with experts exploring its role in cellular repair, stability challenges, and its potential to transform anti-ageing formulations.
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How to run a successful home-based beauty salon
Find out how to create a professional home-based beauty salon, balance family life, set boundaries, and grow a loyal client base with practical tips.
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