THE FLAGSHIP EVENT: UNITING THE INDUSTRY FOR 25 YEARS
Professional Beauty London is the one place in the UK where the whole industry comes together. The show took place at ExCel London on 23 - 24 February 2014.
Boasting over 600 leading brands, Professional Beauty brought all the latest innovations under one roof and provided visitors with the tools to make the most of their business in 2014.
For those looking to expand, to sharpen thier client offering or even just wanting to save money, Professional Beauty London 2014 was the perfect destination.
There were 10 separate sections at the event which is one the best of its kind in Europe. There were more French skincare brands in our skincare section than exhibit in Paris. We saw spa equipment and spa treatments, all the big beauty equipment suppliers and a dedicated area for advanced treatments. All the serious nail and tanning brands were at the show and there was a large supplies area to pick up your day to day salon needs. Holistic therapy was featured as was nutrition, training and last, but not least, a dedicated retail zone to buy those unusual accessories.
And being our 25th anniversary, 2014 was bigger and better than ever. We had guest speakers, champagne receptions and a host of little innovations that made the show more effective and more fun.
Also introduced for our 25th anniversary, the very successful Tea with an Architect programme. Spa Directors, Owner, Hoteliers, Inverstiors, were able to meet an exclusive panel of spa architects and designers to discuss new ideas and plan to build or renew spas.
Excellent training was on the menu with an impressive selection of industry experts sharing their knowledge in our programme of seminars and workshops. Professional Beauty also hosted two conferences of international standing, The Professional Spa & Wellness Convention and The IMF - the international manufactures and distributors forum.
Professional Beauty London 2014 hosted the International Nail Championships and Warpaint Make-Up Competiton, both catering for students and Professionals. Being a winner or a runer up is a fantastic draw to advertise to customers, and it gives you valuable esperience to add to your portfolio.
Winners of both competitions will be soon announced.
Whatever your role in the beauty industry, Professional Beauty had something for you. Unite with the beauty industry at London’s ExCeL next February to experience everything the beauty industry has to offer, all under one roof.
We will back next year at ExCeL on 22-23 February 2015 in the meantime you can register for your FREE ticket to any of our upcoming industry events over the next year...
Professional Beauty Ireland 2014 - 5-6th October 2014... Register here
Professional Beauty North 2014 - 19-20th October 2014... Register here
Professional Beauty London 2015 - 22-23rd February 2015... Register here.